#AskAboutAsthma: Preventing Childhood Asthma Deaths

From 8–12 September, the annual #AskAboutAsthma campaign returns, bringing a national focus to how we can improve care for children and young people living with asthma.

This year’s theme – “One year on from the National Child Mortality Database (NCMD) report: How can we prevent asthma deaths?” – highlights the urgent need for action. Asthma remains one of the most common long-term conditions in children and young people, and tragically, lives are still lost each year due to preventable factors.

The campaign promotes four simple, effective steps that can help children and families manage asthma safely:

  1. Make sure every child has a personal asthma action plan.

  2. Ensure inhalers are being used correctly.

  3. Book regular asthma reviews, at least annually and after every attack.

  4. Consider the impact of air pollution and other environmental triggers.

This year’s programme includes a half-day national virtual conference (10 September) and three themed webinars (8, 9 and 11 September).

You can register for any of these sessions via this link: #AskAboutAsthma conference and webinars | PDF

These sessions will bring together families, schools, nurses, GPs and other professionals to share best practice and explore innovative approaches to asthma care. Topics range from supporting schools with digital action plans, to learning from child death reviews, to addressing inequalities in access to care.

Alongside the events, a suite of resources is available for free – including posters, factsheets, social media graphics and learning materials for schools, youth organisations and healthcare providers. These resources are designed to help raise awareness, spark conversations, and support practical action at every level.

These are available on the NHS website: Asthma Campaign Materials | NHS

For the VCSE sector in Leeds and West Yorkshire, #AskAboutAsthma is an opportunity to get involved in prevention and awareness. Many local organisations already support children and families with long-term health conditions. By sharing campaign messages and encouraging use of the four key steps, we can collectively reduce risks and help children live healthier, more active lives.

Asthma deaths in children are not inevitable. With the right knowledge, resources and collaboration, we can prevent tragedy and give every child the best chance to thrive.

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Pritesh Parmar
Pritesh Parmar
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